Consistent Pressure Gives a Uniform Look. Keeping a consistent pressure with the crayon on the paper gives a uniform, pleasing look. If you're pressing hard, your hands will get tired quickly, so I prefer to press lightly. Interestingly, being aware of how much pressure you're applying seems to be really hard for younger children. It must be tied to motor skills in some way. It won't hurt anything to tell them this tip, but if they aren't implementing it, just let it go.
Always Color in a Consistent Direction. This is my first tip. It will make a bigger impact on the end result than anything else and any age can use it! The changes in direction, shown on the red kidney below, on the left side, are what make it look sloppy, even though I carefully stayed in the lines. Coloring in a consistent direction, as seen on the other kidney, is easier on the eyes and ends up looking very tidy!