Quality Matters. Not all colored pencils are the same. Cheap colored pencils tend to have harder wax leads and less pigment which mean they produce less vibrant colors and have a tendency to leave some white spaces uncovered in the grain of the paper. Because the lead is hard, cheaper pencil leads often have a tendency break and if the lead breaks throughout the length of the pencil you can be left with something that is unusable.
Brighter results! Applying less pressure to the pencil will produce a lighter color, so how do you get that darker hue of the color on the page without pushing too hard? The answer is layers. Once you have mastered coloring between the lines with a nice even shade, you can take the same pencil and go back over that coloring again to provide a second or even third layer of color. Applying extra layers of color will remove some of the white grain that was missed in the first layer and bring depth to your color. Mix up the direction you color each layer to produce a smoother finish.