For beginners I would suggest either the Staedtler or Faber Castell brand of pencils. These produce significantly better results than bargain bin pencils, provide good colors and allow you to try some simple shading and blending techniques. With practice the best coloring results can even be achieved with the most modest tools!
Always Color in a Consistent Direction. This is my first tip. It will make a bigger impact on the end result than anything else and any age can use it! The changes in direction, shown on the red kidney below, on the left side, are what make it look sloppy, even though I carefully stayed in the lines. Coloring in a consistent direction, as seen on the other kidney, is easier on the eyes and ends up looking very tidy!